Effective date: 26/11/25

Welcome to The Place Sunderland (“we”, “our”, “us”). Your privacy matters. This Privacy Policy explains what personal data we collect, how we use it, with whom we share it, and what rights you have.

1. Who we are

The Place Sunderland is operated by British Esports Federation. If you have any questions about privacy, or want to make a request regarding your personal data, you can contact us at:
Email: info@theplacesunderland.com
Address: The Place, Athenaeum St, Sunniside, Sunderland SR1 1QX

2. What personal data we collect

We may collect and process the following categories of personal data:

  1. Contact information: if you use a contact form or sign up for something — e.g. your name, email address, phone number.
  2. Technical & usage data: when you visit our site: IP address, browser type, device type, pages visited, time spent on pages, and other analytics data.
  3. Submitted content: any information you voluntarily provide (for example via forms, comments, or other website features).
  4. Other data: depending on how you interact with the site (e.g. sign-ups, subscriptions), possibly additional details such as shipping/billing address — only if relevant.

We don’t collect more data than strictly necessary to help us deliver the features or services you request.

3. How we collect your data

Your data can come from:

  1. Data you provide directly (e.g. via contact forms, subscription forms, comments).
  2. Automatic collection when you browse the site (via cookies or analytics tools).
  3. Third-party services (if used), e.g. payment processors, analytics providers, email tools.

4. Why we process your data & our lawful basis

We process your data for purposes including:

  1. Responding to enquiries or messages you send us.
  2. Providing, improving, and managing our website and services.
  3. Analysing website traffic and usage to optimise content and user experience.
  4. (If applicable) Processing transactions or subscriptions, fulfilling orders, sending confirmations.

Our lawful basis will depend on context — typically your consent (when you provide data), or our legitimate interest (e.g. improving site function, analytics), or to fulfil a contract (when delivering a service or product).

5. Cookies and tracking technologies

We may use cookies or similar tracking technologies to collect analytics data, remember your preferences, and improve your experience. You can usually manage or disable cookies via your browser settings — though this may affect functionality.

6. Who we share your data with

We will not sell your personal data. We may share data with third-party service providers where needed — for example:

  1. Analytics tools or services that help us monitor website traffic.
  2. Payment processors (if we handle payments).
  3. Email service providers (if you sign up for newsletters).

We require such providers to handle your data securely and only for specified purposes.

We may also disclose personal data if required by law (e.g. to comply with a court order).

7. International transfers

If we or our service providers transfer data outside the UK, we endeavour to ensure appropriate safeguards are in place (e.g. standard contractual clauses) in accordance with applicable data-protection laws.

8. How long we keep your data

We keep your personal data only for as long as necessary to fulfil the purposes described above — for example, until you request deletion, or until we no longer need it to provide services or comply with legal obligations. For usage/analytics data we may keep aggregated or anonymised data indefinitely to help us understand site use generally.

9. Your rights

Under applicable UK data protection law (UK GDPR / Data Protection Act 2018) you have the right to:

  1. Request access to personal data we hold about you.
  2. Request correction of any inaccurate or incomplete data.
  3. Request erasure of your personal data (where we no longer need it).
  4. Object to or restrict certain processing (e.g. direct marketing, analytics).
  5. Withdraw consent at any time (if processing is based on consent).
  6. Request portability of data you provided (if technically feasible).
  7. Lodge a complaint with the supervisory authority (e.g. the UK Data Protection regulator) if you believe your rights have been violated.

If you wish to exercise any of these rights or have questions, contact us (see section 1).

10. Security

We take reasonable measures to protect your personal data from unauthorised access, loss or misuse. However, no method of data transmission or storage over the Internet is perfectly secure.

11. Children

We do not knowingly collect personal data from anyone under 16 years old. If you are under 16, please do not submit any personal data to us.

12. Changes to this Privacy Policy

We may update this policy from time to time (for example if our practices change or laws update). When we do, we will publish the revised version on this site and update the “Effective date” at the top.

13. Other information

This Privacy Policy applies only to data collected via this website (theplacesunderland.com) and does not cover other websites or services you might access via links on this site.

The Place